Creating mobile learning is all well and good, but jumping straight into it can cause a whole host of problems in the long run. It can prove costly, and any problems may be felt by the workforce, affecting the uptake of mobile learning in the future. Mobile learning should be thought out and strategised, so you can be sure that it works cohesively alongside your existing learning strategy. It can often be difficult to make stakeholders understand what it means or how it will look on the ground, so we’ve pulled together a few things to keep in mind when creating or revising your mobile strategy.
Why a mobile learning strategy?
We use devices during our working day when travelling, in (and in between) meetings and at any other time while away from our desks. They are increasingly important, informal extension of our desktop, which, when harnessed for learning at an organisational scale, is extremely beneficial.
Creating mobile learning content isn’t about squeezing a few more hours of work a week out of staff, but giving them a way to access any information, performance support resources and learning that they may need during their working day. Doing so can improve productivity and have bottom line benefits through cutting training costs. There’s often little investment needed, as you can guarantee nearly every desk in your office will have a smartphone somewhere nearby which staff can use to access content.
What is a mobile learning strategy?
A mobile learning strategy decides the specifics of mobile and multi-device considerations – things like whether mobile content exists on public app stores like Google Play, private app stores or mobile app management systems, for example. A strategy should work towards organisational goals that are already in place, whether it’s a drive to reduce costs, increase customer satisfaction or encourage collaboration and innovation. This will give you an idea of the content you will be creating, and more importantly, how you will build mobile learning content.
Future proofing your mobile learning strategy
You will probably find that your workforce requires accessibility from just about every smartphone around and that you want to push video, audio, e-learning courses and just about every other type of content going to them. This is where it’s important to ensure your strategy is future proof – you don’t want to get six or twelve months down the line and find that all the resources you have created are not supported by a new screen size or device.
Your strategy needs to consider how you will respond to a new iPhone release, with a new screen size. The technology landscape is always shifting and you need to be sure your organisation can keep up. While this might sound like a very expensive fire-fighting exercise, it doesn’t have to be. gomo is an adaptive, responsive tool, which means that gomo-created content automatically adjusts itself to fit whatever screen it is accessed on. Furthermore, it allows you to change specific assets of a course without having to output different apps, making it simple and easy to release learning to your entire workforce. To see how you could benefit from gomo’s simple, multi-device e-learning content, sign up to our next webinar.