According to the BBC’s Jon Howard (@swingpants) we are in ‘the scribe stage of the digital age’. So, whilst digital products are now an intrinsic part of our lives, only a few people have the skills to make them – it’s time for digital creativity to go mainstream!
I was lucky to catch Jon’s presentation at this year’s Reasons to be Creative conference – he’s an interesting speaker whose positivity is catching. He asked us to imagine how the next generation will be creative in the digital world… which set the cogs in my analogue brain a-whirring. What will my tablet-reared children be making in 20 years time? (Not Skynet I hope!)
As a Lead Instructional Designer, I rely on the talented developers and digital designers at LEO to help me turn my creative visions into reality. I’m a fortunate minority – I get to hang with the scribes, without having to master complex software or programming languages. Most people don’t have that luxury, but that doesn’t mean they don’t have creative potential.
The way forward, according to Howard, is the availability of simplified tools. You shouldn’t have to code to be able to create. The clever coders make and maintain the tools so the rest of us can use them to create games, learning, apps, platforms and other things we have not yet imagined. Howard outlined a set of criteria that needs to be met in order to be considered a simplified tool;
- Have low barriers of entry
- Enable sharing of creativity
- Be multi-platform friendly
- Be simple yet effective
While we’ve always always been proud of gomo’s ease, simplicity and developer-free content creation, we’re pleased to see that it meets all four categories, making it a fully fledged simplified tool…
- It costs as little as £49 a month (low barriers of entry)
- It is accessed through a web browser and allows users to collaborate on projects (sharing of creativity)
- It is responsive and adaptive, making for truly multi-device output (multi-platform friendly)
- Its drag and drop functionality, simple asset creation and ease of publishing means anyone can create powerful, effective learning. (simple yet effective)
It’s still early days, but it’s fascinating to see what people are creating with our multi-device learning tool already – it’s exciting to see what tomorrow brings!
To see the latest version of our multi-device learning tool, register your place on gomo Managing Director Mike Alcock’s webinar on November 6th, where he will reveal and demo the new features of our multi-device learning tool and show how you can create content simply, quickly and easily.