How Johnson Controls uses video-based eLearning to solve its global L&D challenges

Organizations that are making the most of video-based eLearning are achieving transformational results. At next month’s Learning 2018 event in Florida, Johnson Controls and gomo’s Jeff Fissel and Andrew Hauser, will reveal how gomo video is streamlining learning and communication for 120,000 employees worldwide. Here’s a sneak peek of what to expect.

With a reputation as a market leader dating back to the invention of the first electric room thermostat in 1885, an innovative, forward-thinking approach has always been central to Johnson Controls. Its mission is to help create the future in areas as diverse as architecture, energy solutions, and transport systems, with a key promise to make people’s lives better.

Achieving this for customers and learners in more than 150 countries is a huge challenge. Even with a wide workforce age demographic, the analog era is over – and harnessing digital learning is now a key differentiator for companies of all sizes. At Elliott Masie’s Learning 2018 in Florida next month, Leah Stretcher and Ralph Wierwille, two of Johnson Controls’ technologists, will be discussing the learning success they have enjoyed with gomo video.

Ahead of the event, let’s take a look at some of the ways in which Johnson Controls has used our video platform to create an extremely popular new video-based eLearning platform for an enterprise workforce.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

1) Creating a central platform for video-based eLearning

Johnson Controls already had a significant number of videos to support their employees’ learning and development. As Leah and Ralph will explain, gomo video has allowed the team to consolidate all of these resources into a shared library with intuitive grouping and a slick interface.

From there, the team creatively repurposes, enhances and delivers engaging video content quickly. They take advantage of features including screen area tagging and closed captioning. In addition, they can add almost any other type of file to the library, such as audio files or PDFs.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

2) Providing ultra-reliable video-based eLearning through a rock-solid infrastructure

Serving 120,000 employees in 2,000 locations requires the world’s best servers, storage and security. With gomo video, Johnson Controls can achieve this at scale using the incredibly rapid and durable cloud-based infrastructure provided by Amazon Web Services.

Johnson Controls’ users have log-in criteria, and the team uses gomo video to set permissions for specific groups across their enterprise. Permissions created by their IT set-up include:

  • Employee access via password
  • A dedicated customer LMS entry
  • Access via salesforce for partners
  • A restricted container for archived videos

Importantly, gomo leverages Johnson Controls’ Single Sign On (SSO) capabilities. This allows their learners to access all of the material specific to them via a single set of log-in credentials. Their video content becomes extremely easy to access anytime, anywhere without compromising security controls.

Johnson Controls can leverage gomo video to create a public version of the platform, making many of their training videos, promotional films and advertising materials openly available to the public.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

3) Tracking video-based eLearning and integrating it with an existing LMS

Compatibility with their systems has been very important for the team from the outset, and the ability to capture detailed metrics is one of the major reasons behind this. Johnson Controls need to seamlessly integrate their video-based eLearning platform with their current applications and be able to fully track all video-based eLearning activity.

With gomo video, they can comprehensively analyze video-based eLearning no matter where their videos are consumed. They use this to produce reports on unique views, heat maps and a host of other measures, and searchable, sortable metrics allow them to see and use learning outcomes highly accurately.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

4) Involving employees in a collaborative video-based eLearning platform

As well as ease of collaboration and clear branding capabilities for a dispersed learning team, Johnson Controls has used gomo video to make it simple for employees to contribute learning content. This is one of the key opportunities video-based eLearning provides – creating “pull” learning that employees feel invited to play an active part in.

With gomo video, their employees can easily share, record and upload content to the platform, swapping comments and stories and receiving feedback from colleagues. With gomo video’s rapid translation capabilities, employees across the world can choose to record and easily upload content through webcams or mobile devices.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

5) Ensuring video-based eLearning is available to everyone and device-agnostic

As well as the permission settings we’ve mentioned, video needs to look great for viewers on any device. The days when teams would be required to convene in one space to watch video-based eLearning on a single screen are long gone.

With responsive and adaptive design, gomo meets learners where they are, making it easy to take in video-based eLearning on desktops, laptops, smartphones and tablets. Johnson Controls has the functionality and peace of mind of being able to test the look of their video-based eLearning on different screen sizes.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

Video-based eLearning sends learner engagement figures soaring

At Learning 2018, Johnson Controls will share some of their insights from creating a platform that has received more than 91,500 views since formally launching just over a year ago, in May 2017.

Their learning-based videos support people with just-in-time work learning in short segments lasting between three and five minutes. This approach, known as microlearning, is an incredibly useful way for people to learn, particularly when they’re short on time during their working day.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

Learners also save time by being able to find exactly what they need very quickly. This is enhanced by an embedded search engine, chapters and indexing – even down to the comments on videos.

The strategy is based on strong support and collaboration. For example, the owners of each video are responsible for providing feedback and answering questions within 48 hours of any queries. There’s an emphasis on this knowledge-sharing being open to all and shareable.

Broadcasting the benefits of video-based eLearning

Sophisticated video learning is a relatively new way of learning at work for many employees, and a coherent marketing plan can help to make the initial transformation seamless. Johnson Controls’ L&D team has successfully publicized the platform in a range of ways, including Intranet announcements, management demonstrations, in-person and virtual showcases, and social media posts.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

The roll-out of the platform features:

  • A dedicated support site
  • Publication of standards, guidelines and FAQs
  • ‘How-to’ video tutorials
  • A support email box

The results have been remarkable.

Between August 2017 and October 2018, the number of videos produced has almost tripled to more than 2,600 pieces of training content. From an initial run of around 280 hours of video, their workforce can now call upon more than 740 hours of video from this invaluable, user-friendly resource.

This platform is certain to be one of the hallmarks of successful enterprises in the future.

We’re looking forward to seeing gomo’s Jeff Fissel and Andrew Hauser join Johnson Controls as they share their success story at Learning 2018. As a robust, ever-expanding resource, it’s a great example of what video-based eLearning can do for an organization.

A screengrab from Johnson Controls eLearning, which uses video-based learning from gomo video to solve its global L&D challenges

Johnson Controls and gomo are presenting ‘Video-based eLearning with Results: Fine Tuning Knowledge’ at Elliott Masie’s Learning 2018 in Coronado D on Monday 5 November 2018 at 3pm.

If you’d like to arrange a meeting with the gomo team at Learning 2018 or can’t make the talk and want to find out more, contact us today to discover what gomo video can do for you.

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