With expectations of mobile learning expanding at a rapid rate, gomo takes a look at some of the ways in which you can future-proof your training strategy.
Unless you’ve mastered the discipline of ignoring a distracting phone, you’re almost certain to be keenly aware of the all-pervading power mobile devices hold.
Most of us are well-versed in the statistics: tech-savvy, smartphone-dependent Millennials are expected to make up three-quarters of the global workforce soon , and research even suggests that the average smartphone user touches their device more than 2,600 times a day .
Against this backdrop, it’s unsurprising that 74% of people check their work emails on a smartphone or tablet . All this means that the inevitable demand for mobile learning is only going to rise.
While the pace of change mobile learning is helping to bring about has revolutionary implications for L&D, it’s nothing to be intimidated by. In fact, it means learners are much more likely to engage with training programs, take control of their own knowledge building and development and accumulate knowledge faster and more regularly.
Synergize your mobile learning strategy
Once you’ve worked out what your mobile learning will provide, how it’s going to be implemented and the KPIs it will be measured against, you’ll be in a strong position to map your mobile learning strategy to your L&D and business objectives.
Getting this right means choosing an authoring tool that has extensive mobile capabilities and which gives you the functionality to analyze and measure the effectiveness of your mobile learning in depth.
gomo uses experience API (xAPI) to provide L&D teams with advanced tracking, which means that you’ll be able to go far beyond simply observing whether your learners have completed a course. All of your learning data is stored centrally in the gomo analytics dashboard, ready for you to explore and use to refine your mobile learning programs. This applies even if your courses are delivered through your own LMS, as gomo supports dual tracking and reporting.
The omnichannel nature of mobile learning
Learning used to reside solely on an LMS. Those days are fast-disappearing, particularly as younger learners expect to consume content through a wide range of channels.
Promisingly, this has also prompted a change in the perception of learning, which is now increasingly seen as a continuous process, rather than a standalone event. This change has resulted in learning campaigns and practice tools in which small sections of content tend to be disseminated through social and media channels.
At gomo, we constantly look to enhance our authoring tool so that it accommodates the best of mobile and microlearning. People want granular, searchable content that is ideal for short attention bursts, typically characterized by a narrow topic focus, episodic delivery and rich visuals and multimedia, rather than an emphasis on lots of text.
Best of all, courses created using the gomo eLearning authoring tool are delivered in adaptive and responsive HTML5, which ensures they look great on any desktop, tablet or smartphone. gomo courses fill the screen on any device, any screen size, any orientation and all with just a single authoring effort. As billions of new smartphones are sold around the world every year, you’ll be safe in the knowledge that your mobile learning fills every screen perfectly.
Offline is just as important as online
One of the examples we often keep in mind is travelling sales professionals, who frequently find that they need a quick recap of important details when they’re on the go. They might be sitting in their car before a meeting or making a key presentation in an office where they may not have an Internet connection.
In these situations, a mobile-friendly app, such as the gomo central app, gives them the crucial ability to download courses straight onto their device and access just-in-time and point of need learning later on – regardless of whether they have an Internet connection.
This accessibility will be commonplace, rather than a bonus, in the future. And with gomo, all the details of courses taken offline are sent back to you once an Internet connection is re-established.
Is it time to invest in a mobile learning strategy?
Understandably, nearly half of all organizations are looking into new technologies as they look to plan for the future . It’s never too late to implement a mobile learning strategy that will future-proof your learning for years to come. This will ensure that your L&D team and learners have a great experience along the way.
The gomo central app provides a host of advantages for learners who want hassle-free access to training materials. When a slick mobile experience is critical to learning success, as we have found at many of the global organizations we have worked with, the right authoring tool has a transformational effect.
Whether you’re beginning to create a mobile learning strategy or are looking to make your existing mobile learning much more effective, gomo can play a pivotal role. From small businesses to enterprises, we love helping people make the most of their mobile learning. Contact us today to find out more.